Improve Your Social Media Marketing with Tagging

Aaron McKeehan

Posted in Tips/Tricks3 min readAugust 23, 2023

If you've been following our blog, Hannah wrote a previous article where she mentioned harnessing social media to build relationships with potential customers. The power of social media, especially platforms like Facebook and Instagram, cannot be stressed enough. But, as you engage and connect with more dog lovers, potential clients, and fellow breeders, managing all those interactions can become quite a task.

So, our solution to this is our Contacts Manager. Tagging in this tool/spreadsheet can simplify your marketing efforts, helping you make the most of each interaction. Let's explore some creative ways to do just that!

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1. Tagging By Interaction Medium

Social Media Connections:

Tag: SocialMedia-Instagram or SocialMedia-Facebook

Remember those friendly interactions from our previous article? Every time you connect with someone on social media, whether through a group or a direct message, you can tag them accordingly. This makes it easy to remember where you met and how to continue the conversation.

2. Potential Client Engagement

Hashtag Interactions:

Tag: Hashtag-DogLover or Hashtag-PuppyFun

Engaged with someone through a hashtag? Tagging them by the specific hashtag helps you keep track of potential clients who found you this way, helping in future engagement strategies.

Quiz Participants:

Tag: Quiz-Participant

Did someone participate in one of your fun dog-related quizzes? This tag will remind you of those who are not just passive followers but active engagers.

3. Group Interaction Categories

Instagram Group:

Tag: IG-Group-Member

By tagging the members of your Instagram DM group, you can easily check in, ensuring you keep the conversation alive and the engagement ongoing.

Facebook Groups:

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Tag: FB-Group-DogLovers

If you've chatted with someone in a Facebook group or they've shown interest in your knowledge, tag them! This way, you'll remember to share updates or new insights with them.

4. Intensity of Interaction

Casual Chats:

Tag: Casual-Chat

Had a light-hearted, casual chat with someone about your dogs? This tag will help you remember the tone of your interaction.

Serious Queries:

Tag: Serious-Inquiry

If someone showed genuine interest in buying a puppy or wanted detailed information, this tag will remind you to follow up with more comprehensive details.

5. Showing Love to Fellow Breeders

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Tag: Breeder-Friend

Engage with fellow breeders, learn from them, and share insights. Tagging them separately ensures you maintain a professional yet friendly bond.

Conclusion:

The power of tagging in the Contacts Manager cannot be overstated. By tagging wisely, you ensure that no potential client falls through the cracks, every follower feels valued, and every connection is nurtured. It also helps you tailor your approach based on the nature and platform of your interaction.

So, the next time you have a delightful conversation about the playful antics of your puppies or someone shows genuine interest in becoming a dog parent, you don’t need to just rely on your memory. Use tags, and let our Contacts Manager be your personal organization system to help build and maintaining those connections.

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